Taylor Swift, Zara, Mark Manson and The Art of Non-Reaction
Joel Primus Joel Primus

Taylor Swift, Zara, Mark Manson and The Art of Non-Reaction

What if the art of non-reaction was the new norm? Instead of diving into "acceptance, tolerance and inclusivity so long as you share my views.” was replaced by “live and let live”? Instead, in Taylor Swift's words, "Look what you made me do" was replaced by "What you do has no power over me"?

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So You Didn't Like Matt Rifes Jokes...
Joel Primus Joel Primus

So You Didn't Like Matt Rifes Jokes...

Comedian Matt Rife's Netflix Special is taking some heat from the social justice mob, raising the question "Is not liking someone's joke worthy of the cancel culture mob?". In a world where holding a mirror up to society makes you the bad guy, here's Joel Primus' take on cancel culture and what social justice crusading really does to the world.

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5 Tips for Building Intimacy with Your Partner
Joel Primus Joel Primus

5 Tips for Building Intimacy with Your Partner

Intimacy is a pillar of a great relationship. Trust, collaboration (or co creation), communication and pleasure (or enjoyment) would be the other legs of that stool. The misconception of intimacy is that it’s directly tied to sex. Yes, cultivating intimacy does help with great sex but its real purpose is deep connection which also energizes the other pillars of a relationship.

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The Red Pill Movement
Joel Primus Joel Primus

The Red Pill Movement

The red pill movement has lost all its meaning -- but is this new empty definition forcing us (and others) to ask the hard questions about the way the world really is?

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Activism Fatigue: A Cancel Culture Exposé
Joel Primus Joel Primus

Activism Fatigue: A Cancel Culture Exposé

Thanks to the cocktail of cancel culture, and an “at all costs” social progress movement (aka wokeness), many of us are blindly out there on social media post-crusading for cause after cause that we likely know very little about. This forced focus on anything and everything we’re told to be activists for is resulting in widespread Activism Fatigue.

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